• Workshop 1
• Workshop 2
• Workshop 3
• Workshop 4
• Workshop 5
• Workshop 6
• Workshop 7
• Workshop 8
• Workshop 9
• Workshop 10
• POSTER PRESENTATIONS

 

 

Poster Presentations

Tourism and Urban Development around Cultural Events: the European Capital of Culture
Ágnes Németh (University of Turku, Finland)

Growing competition among urban areas has forced cities to give more attention to activities in which they have some comparative advantage. They are in competition with each other in attracting industrial and commercial investment, skilled labour force (new inhabitants), as well as other consumers of the "town" as a cultural product, such as visitors and tourists. Recently, culture and tourism have been regarded as key elements of regional and local regeneration all over the world. In general, cultural projects can raise the profile of a region or city, as well as maximise the benefits and minimise the disadvantages of regeneration.

In my study, I focus on one particular component of new urban tourism, namely the impacts and functions of the yearly mega-event, the European Capital of Culture. By hosting such events, cities can create conditions for enhancing their competitiveness, and also can promote the development of their regions or even the countries including them.

The positive impacts of the institution of ECOC are cited and studied by many, however, their negative effects and the possible hazards are rarely discussed. Usually there are more than one perspective on what is desired and what is not as a new development and change in the urban land use. Therefore, the selection of interests and views to base decisions on, have to be as inclusive as possible to minimise potential risks. Measuring the multifaceted effects of such events requires a rather broad angle of investigation, and the cases in the ECOC history differ in this regard.

---

The Emergence and Dynamic of Value Ecosystem in the Case of the Development Process of the Creativity Education Policy in Taiwan: From the Complexly View to Connect Activity Theory with New Business models
Bi-Ling Yeh & Se-Hwa Wu (Graduate Institute of Technology & Innovation Management & Center for Creativity and Innovation Studies, National Chen-Chi University, Taiwan)

The paper is an attempt to explain the emergence and dynamic of a “value ecosystem”. We discuss the relationship between the activity theory and the business models which including three dimensions: value co-creation, resources re-combination and network multi-expanding. The activity theory provides the concrete analyzing units to business models. Furthermore, we connect activity theory with new business models from the complexly views and conduct the “ value ecosystem “. A successful innovation or society movement must has the emergence of three structures which are deep structure, elemental structure and observed structure from the self-organizing complexity view. And the emergence of different rules of structures is the important indexes for researchers to illustrate the process of the innovation movement.

Based on the connection between activity theory and business models, we propose six propositions to be the rules which could be used to observe and interpret the dynamic development process of a value ecosystem. The rules are needs-satisfaction, meaning-connection, routine-replication, institution-innovation, sign-symbolization, field-identification. In the end we use the case study to explain that how a value ecosystem is emerging in the society and have the competence. The case is the policy of creativity education in Taiwan. It has been carrying out for five years by the ministry of education and the experimental policy is adopting by many actors in the education system and the society. Our aim is to demonstrate that the policy did build a new value ecosystem contrast to the traditional education system.

The paper also discuss that how should the firms to design the business models for the future rely on the activity context.

---

 

The conference organisers reserve all rights to
any programme or schedule changes.